Web Survey Bibliography
In this article, we present data from a three-mode survey comparison study carried out in 2010. National surveys were fielded at the same time over the Internet (using an opt-in Internet panel), by telephone with live interviews (using a national Random Digit Dialing (RDD) sample of landlines and cell phones), and by mail (using a national sample of residential addresses). Each survey utilized a nearly identical questionnaire soliciting information across a range of political and social indicators, many of which can be validated with government data. Comparing the findings from the modes using a Total Survey Error approach, we demonstrate that a carefully executed opt-in Internet panel produces estimates that are as accurate as a telephone survey and that the two modes differ little in their estimates of other political indicators and their correlates.
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Web survey bibliography - Ansolabehere, S. (4)
- Distractions: The Incidence and Consequences of Interruptions for Survey Respondents ; 2016; Ansolabehere, S.; Schaffner, B. F.
- Does Survey Mode Still Matter? Findings from a 2010 Multi-Mode Comparison; 2014; Ansolabehere, S., Schaffner, B. F.
- Re-Examining the Validity of Different Survey Modes for Measuring Public Opinion in the U.S.: Findings...; 2011; Ansolabehere, S., Fraga, B., Schaffner, B. F.
- Understanding the Political Distinctiveness of the Cell Phone Only Public; 2009; Ansolabehere, S., Schaffner, B. F.